Booster Juice Now Open in Brazil (Summary)

After only twelve months in development Booster Juice has opened their first store in South America in Brazil's southern city of Curitiba, population of 1.7 million people, in a top tier mall called Shopping Mueller (Yahoo, 2012). Dale Wishewan says this was the strongest opening in any international market the company has experience (Yahoo, 2012). He also states that the plan is to help open four or five stores across Brazil by the end of the year (Yahoo, 2012). The Director of International Development Glenn Tucker have experienced opening multiple brands across 10 different countries of the world and believes Booster Juice could be one of the best international market(Yahoo, 2012). Glenn Tucker said that he hopes to open Booster Juice franchises in the U.K, the Middle East and more stores in India by the end of this year.

Do you think they were able to pull off what Glenn Tucker said about opening franchises in the U.K, the Middle East and more stores in India?

Booster Juice Now Open in Brazil. 2012. Retrieved from http://ca.finance.yahoo.com/news/booster-juice-now-open-brazil-182300331.html